Last updated October 24, 2025
1. Introduction
Smithrock Roofing LLC (“Company,” “we,” “our,” or “us”) operates https://www.smithrockroofing.com (“Site”). We respect your privacy and are committed to protecting the Personal Data you share with us. This Privacy Policy explains what data we collect, how we use it, and the choices you have.
2. Scope
This Policy applies to all individuals who interact with Smithrock Roofing LLC in any way, including:
- Those who access or use our Site;
- Those who contact us by phone, text, email, social media, or in person; and
- Those who provide information at events, estimates, or through any other direct communication.
It covers all Personal Data collected in connection with our roofing, siding, window, and gutter services offered to residential and commercial clients throughout the United States.
We may use client information to schedule services, provide project updates, and share occasional marketing messages or company announcements.
3. Definitions
- Personal Data – Information that identifies, relates to, or could reasonably be linked with you (e.g., name, email, phone, address).
- Service – The Site and any related content, functionality, and services offered by Smithrock Roofing LLC.
- Processing – Any operation performed on Personal Data, such as collection, use, storage, disclosure, or deletion.
4. What We Collect
5. How We Use Your Data
We process Personal Data to:
- Provide & improve our services – schedule inspections, respond to inquiries, and deliver roofing and related services.
- Communicate with you – via phone, email, or text message through our CRM (with your consent).
- Send updates and occasional marketing – such as special offers, promotions, or announcements related to our services.
- Operate the Site – maintain functionality and security.
- Analyze performance – understand Site usage trends via Google Analytics.
- Fulfill legal obligations – comply with applicable laws, regulations, and lawful requests.
We do not sell or lease your data, and we only use it to support our business relationship with you.
6. Sharing & Disclosure
We share information only as necessary:
- Vendors/Processors – Our CRM and website hosting providers process data under contractual confidentiality and security agreements.
- Legal & Safety – When required by law or to protect rights, property, or safety.
- Business Transfers – In a merger, acquisition, or asset sale, data may transfer subject to this Policy.
We never sell, lease, or rent Personal Data to any third parties.
7. Cookies & Tracking
The Site uses cookies and similar technologies (via Google Analytics) to gather usage statistics. You can disable cookies through your browser; however, some Site features may not function properly.
8. Data Retention
We retain Personal Data only as long as needed for the purposes above or as required by law (e.g., tax or regulatory obligations). When data is no longer necessary, we securely delete or anonymize it.
9. Security
We follow industry-standard practices to protect Personal Data, including encryption in transit, access controls, and regular monitoring. While we take precautions, no Internet transmission is 100% secure, so we cannot guarantee absolute security.
10. Your Choices & Rights
- Access/Update – Request a copy of or correction to your Personal Data.
- Deletion – Request that we delete your data where legally permissible.
- Opt-Out of Text, Email, or Marketing Communications – You may opt out at any time by replying “STOP” to any text or contacting us directly.
- Opt-Out of Analytics – Install the Google Analytics Opt-out Browser Add-on.
To exercise these rights, contact us using the information below.
11. Third-Party Links
The Site may contain links to third-party sites (e.g., product manufacturers). We do not control their privacy practices, and this Policy does not apply to them.
12. SMS/Text Message Policy & Consent
When you provide us with your mobile phone number, you may be given the option to consent to receive text messages (SMS/MMS) from us.
- Express Written Consent – We will only send you marketing text messages after receiving your express written consent. This is typically obtained when you voluntarily provide your phone number on a web form and affirmatively check a box acknowledging you agree to receive marketing texts.
- Double Opt-In – After you provide initial consent (e.g., on our website form), we will send you a confirmation text message. You must reply affirmatively (e.g., "YES") to this message to complete your subscription and be added to our marketing list. This two-step process confirms you own the number and consent to receiving messages.
- Frequency – Message frequency may vary.
- Opt-Out – You may opt out of receiving text messages at any time by replying "STOP" to any message you receive from us. You will receive one final confirmation message to confirm your unsubscription.
- Data Rates – Message and data rates may apply.
13. Contact
Questions? Reach us at:
