About us

Trusted Contractor

We offer a 5-year labor plus limited lifetime manufacturer warranty on Landmark CertainTeed Architectural Shingles.

60+ Years Experience

With over 60 years combined experience, you can depend on Smithrock to complete your job the right way, every time.

Reliable & On Time

Stop wasting your valuable time. Smithrock takes pride in being trustworthy and consistent, and delivering high-quality work consistently.

About Us

We Offer a Comprehensive Range of Roofing & Siding Services

At Smithrock Roofing, our goal is to help you take the best possible care of your home, and to do that, we offer a comprehensive range of roofing and siding services. These structures are an essential line of defense that protects your home from the elements, so it’s important to keep them in good condition. Fortunately, our roofing company has the right expertise to help you do just that.

Most of our team members have been working in the roofing industry since they were in high school, and collectively we have over 60 years of experience in this trade. In other words, our roofing company is one you can count on to identify and fix any problem you are having with your roof, as we have more than likely seen the same issue many times before. On top of that, our team is dedicated to upholding the highest standards of workmanship, service, and professionalism, and we will make sure you are completely satisfied with your experience working with us.

Our Team

Our Teamwork makes Your dream work!

Every successful company has its core leadership group. Smithrock Roofing is fortunate to have the best in class advisors and technicians. Our team is dedicated to making your project be the best experience possible. They are trained to listen carefully to our customer’s desires and requests. We do our best to overdeliver 

Hannah Smith


Caleb Taylor

Vice President of Operations

Jesse Claffee

Office Manager

Bryan Snow

Project Advisor

Shane Smith

Project Advisor

Payton Reeves

Project Advisor

Our Story

What Makes Smithrock Unique

In 2016 Jordan and Hannah Smith started what would soon become one of the highest-rated Roofing companies in central North Carolina. Bringing nearly 60 years of combined experience to the table, the Smithrock Roofing team quickly grew to service the Triad and surrounding areas. 

Our values of providing attentive communication, quality products, and verified workmanship have allowed Smithrock to accumulate well over 100 Google reviews while maintaining a perfect 5-star rating! 

During our journey thus far, we have attained ShingleMaster status for fulfilling all necessary training and illustrating the utmost competency in installing CertainTeed roofing products. Don’t put up with spotty communication or unverified processes from a contractor! You can entrust all of your roofing, siding, window, and gutter projects to Smithrock Roofing.     


From day one, our vision at Smithrock Roofing has always been to provide the the absolute best services for your home remodel/repair projects at an affordable price.


Our mission is to always be the number one customer rated roofing and home repair company in the North Carolina Triad area. We continually strive to keep a 100% customer satisfaction rating.

Latest News

Checkout Our News & Blog

As a homeowner, unexpected expenses can arise at any moment, and roof replacements are no exception. Often, these essential projects come at a time when…

Countless homeowners hire contractors every year. Some have great experiences, some not-so-great. Obviously, you want to be in the former category. As it turns out,…


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Jordan Smith • owner

Jordan has over 15 years of experience in exterior construction. This background helps him quickly identify issues that customers are having with their homes and then provide the proper solutions. Jordan started Smithrock with the focus of bringing honesty and integrity to the roofing industry at an affordable cost.  

When he’s not on the job Jordan enjoys golfing, watching sports, four-wheeling, working out at the gym, and most of all being a dad and husband. 

Hannah Smith • owner

Hannah has a diverse background from being a Formal Barrel Racer to attaining a Culinary Arts Degree. She has also held sales and marketing management positions within multiple industries, which helps her provide stellar customer service to our clients.

When she’s not working with our customers and team members, Hannah enjoys traveling, spending time with friends, horseback riding, and being a mom and wife. 

Caleb Taylor • Vice President

Caleb started working in exterior construction near the end of high school. He brings his experience to bear meeting with customers and identifying how we can best serve them. His background helps him develop an appropriate scope of work on roofs that are difficult to access and complicated projects.

As an avid animal lover, Caleb always has something to share about his beloved dogs! He also enjoys weightlifting, fitness and spending time with his wife and family.

Jesse Claffee • Office Manager

At a young age Jesse started working with his dad and older brother in the family’s construction and remodeling business. Since then he’s held several positions in multiple industries but has always been involved in roofing and exterior construction.

When he’s not helping customers he enjoys fishing, playing guitar, traveling, and spending time with his kids. 

Bryan Snow • Project Manager

Bryan brings a unique skill set to our team with several years of civic construction experience. He is an Army Veteran and former lineman.

When he’s not inspecting our job sites you can find Bryan racing gocarts, golfing, fishing, and working within the motorsports industry in a variety of roles. 

Shane Smith • Senior Project Manager

Shane has 30 years of experience in construction and remodeling. He provides invaluable insight into the project management side of our business and his experience helps us implement our scope of work correctly from day to day.

When he’s not overseeing and advising projects, Shane can be found pulling for his beloved Clemson Tigers or Miami Dolphins, fishing, golfing, or four-wheeling. Additionally, he loves being a dad and ‘Pee-Paw’. He’s also been a Little League baseball coach in the community for many years. 

Payton Reeves • sales Consultant

Payton brings several years of construction experience to the table and has also worked in automotive repair. His attention to detail and processes helps us outline the proper scope of work for multi-faceted projects.

As a classically trained pianist, Payton runs a YouTube channel featuring his various arrangements of popular songs. He also enjoys hunting, fishing, playing golf, and spending time with his wife and new son!